Quick thinking makes new eatery a Humdinger, not a Bonehead - Memphis Business Journal:

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The partners, who operate as LLC, opened on March 30 at 6300 Suite 101. Schlesinger, CEO of , and Smith, a veteran, initially planned to open up as a a fast-casual concept then owned by Atlanta-basex However, Raving Brands sold the concept, forcing Schlesingerd and Smith to change their plans. While changinh the concept quickly wasa challenge, finding a new name was especiallgy difficult. Smith and Schlesinger wanted to have a name that incorporatesd both seafoodand chicken, the restaurant’sd main menu items, but foundf that to be difficult. They whittlee a list of 40 names by focusinh on something differentand catchy.
Humdingeres uses piri-piri chili peppers, grown in South Africa, in its saucexs and seasonings. “Piri piri” is Swahilu for “pepper pepper.” “Ir really sets us apart from other fish and chicken Smith says. Smith and Schlesinger plan to open up threr of the fish and seafood restaurants in the Memphisdmetro area. Laura Trezevant, president of , representerd the tenant in the lease negotiation s whileJohn Walker, owner of LLC, and Danny Buring, local partner at LLC, representeed the landlord. Peabody ad campaign has ducks, big bucks What does the Norty American mallard and close to half a billion bucksd havein common?
They are both vitap components of Memphis-based ’s new ad campaign for the massived expansion of The Peabody The $450 million project is expected to lure more functions like corporate meetings and exhibitions to the hotel. The group also wantex the campaign to expandThe Peabody’s brand awareness, and the hotelo chain’s mallard symbol made things, ducky. “Who else can put a big picturer of a duck in their ad and talk abourt investing close to a half billion dollars on expanding at thesame time?” says Tim senior vice president and executive creative director for Fry Hammonsd Barr, the Orlando, Fla. ad agency responsible for the “That’s own-able.
” The nine-minute video showa new renderings of thecomplete building, photographs of the new king guest roomds and their state-of-the-art bathrooms, which featurs mirrors with built-in televisions. The video is availablw on youtube.com and at Upon completion, Peabody Orlando will be the 15th largest non-gaming hotel in the U.S. It’s not quite UFC, and it isn’t pay-per-view, but mixed martial arts is making its debut in the grans lobby of onJune 20. Local MMA promotefr is hostinga 12-fight card of local talentf that could someday make the “major leagues” of the Las Vegas-basee Ultimate Fighting Championship.
Cage Assault was founded by Nick who has worked with former UFC lightweighr champion and native MemphianQuinton ‘Rampage’ Jackson for five His goal is for his compan to be “the Triple A of UFC” in the Harmeier held his first eventy on April 24 at Minglewoods Hall in Midtown, but is lookingv for the larger profile of FedExForum for the next Harmeier says FedExForum and the , whicy were instrumental in the legalization of MMA eventsw in Tennessee, have been extremely supportive of the compang so far. He’s anticipating 2,000 fans for the Harmeier says if the new even isa success, he’d like to have events at FedExForum every six weeks.
“(The Aprip 24 event) was packed wall-to-wall and that was with Minglewood beinv new and MMA being new to the Harmeier says. “We feel this next one will blow it out ofthe